Benefits of Web Standards
No one buys a car without first having a good idea of what's under the hood. The same principle should apply to web development, which is why we feel it is important for clients to understand why we code websites using web standards.
Web standards are a simple set of guidelines that some developers use. Think of coding a website with standards as "going the extra mile" to guarantee that your site can realize all of the following benefits . . .
- Maximize your visibility in all popular search engines
- Page-loading time is incredibly fast, which ensures seamless user browsing
- Sites degrade gracefully on most any medium, such as cell phones or PDAs
- Layouts and content are accessible for users with disabilities who may require a screen-reader or larger text size in their browser
- Lightweight pages use less bandwidth, which means lower ongoing server costs for your company
- Minor design changes or complete redesigns can be made without having to rewrite any HTML, which is quicker and obviously more cost-effective
- Content updates are as easy to make as they should be!
For further reading, Wikipedia also has some nice things to say about web standards.
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